Marketing Manager Salary in North Carolina
Based on 11K+ workers in North Carolina
Median Annual Salary (NC)
$165,480
$79.56/hr
vs National Average
$146,438
+13.0% vs national median
Salary Range (10th–90th)
$97K – $274K
11K employed in North Carolina
The Marketing Manager salary in North Carolina offers a compelling financial outlook, with a median annual earning of $165,480. This figure places North Carolina's compensation 13% above the national average, with a broad salary range of $96,760 to $274,100, reflecting diverse earning potentials within the field. Currently, there are approximately 10,790 individuals employed in these roles across the state.
Several factors can influence a Marketing Manager salary in North Carolina. Experience level, specific industry, company size, and geographical location within the state all play a significant role. Additionally, the demand for specialized marketing skills, such as digital marketing, analytics, or brand strategy, can lead to higher earning potential for qualified professionals in this dynamic field.
Salary Distribution — Marketing Manager in North Carolina
| Percentile | Annual Salary |
|---|---|
| 10th percentile | $96,760 |
| 25th percentile | $127,120 |
| Median (50th percentile) | $165,480 |
| 75th percentile | $210,580 |
| 90th percentile | $274,100 |
Top-Paying Industries for Marketing Manager (U.S.)
Which industries pay Marketing Managers the most — nationwide figures (industry-level data is not available by state). Marketing Managers in North Carolina tend to follow these industry patterns.
| Industry (U.S.) | Median Salary | Employed (U.S.) |
|---|---|---|
| Mining, Quarrying, and Oil and Gas Extraction | $214,830 | 540 |
| Information | $192,600 | 43K |
| Management of Companies and Enterprises | $172,580 | 52K |
| Finance and Insurance | $172,350 | 39K |
| Manufacturing | $171,490 | 31K |
Source: U.S. BLS OEWS National Industry-Specific estimates, May 2025. National figures (not state-specific).
Historical Salary Trend — Marketing Manager in North Carolina vs National
| Year | Median Salary (North Carolina) |
|---|---|
| 2022 | $133,980 |
| 2023 | $143,800 |
| 2024 | $156,650 |
| 2025 | $165,480 |
| 2026 (projected) | $174,808 |
The latest year is a projection based on recent wage trends — BLS has not yet released that year’s data.
| Year | North Carolina Median | National Median |
|---|---|---|
| 2022 | $133,980 | $128,363 |
| 2023 | $143,800 | $135,718 |
| 2024 | $156,650 | $139,714 |
| 2025 | $165,480 | $146,438 |
| 2026 (projected) | $174,808 | $154,692 |
Marketing Manager Salary by Experience Level in North Carolina
| Experience Level | Years | Median Annual Salary |
|---|---|---|
| Junior | 0-2 yrs | $127,120 |
| Mid-level | 3-5 yrs | $165,480 |
| Senior | 6-9 yrs | $210,580 |
| Staff / Lead | 10+ yrs | $274,100 |
Marketing Manager Salary in Other States
Related Marketing Manager Salaries in North Carolina
How other high-demand occupations in North Carolina compare to Marketing Manager ($165,480 median).
| Occupation | Median Salary | vs Marketing Manager | Hourly |
|---|---|---|---|
| Chief Executive Officer in NC | $314,290 | +89.9% | $151.10/hr |
| Sales Manager in NC | $150,470 | -9.1% | $72.34/hr |
| Human Resources Manager in NC | $142,990 | -13.6% | $68.75/hr |
| Purchasing Manager in NC | $138,710 | -16.2% | $66.69/hr |
| Public Relations Manager in NC | $132,280 | -20.1% | $63.60/hr |
| Training and Development Manager in NC | $126,200 | -23.7% | $60.67/hr |
| Industrial Production Manager in NC | $125,940 | -23.9% | $60.55/hr |
| Construction Manager in NC | $106,640 | -35.6% | $51.27/hr |
| Administrative Services Manager in NC | $105,630 | -36.2% | $50.78/hr |
| General and Operations Manager in NC | $101,950 | -38.4% | $49.01/hr |
| Project Management Specialist in NC | $100,820 | -39.1% | $48.47/hr |
| Management Analyst in NC | $98,560 | -40.4% | $47.38/hr |
Frequently Asked Questions
What is the typical salary for a Marketing Manager in North Carolina?
- The median salary for a Marketing Manager in North Carolina is $165,480 per year, which equates to approximately $80 per hour. This median figure falls within a broader salary range, with most professionals earning between $96,760 and $274,100 annually.
How does the salary for Marketing Managers in North Carolina compare to the national average?
- Marketing Managers in North Carolina earn significantly more than the national average, with salaries being 13.0% higher. This means the median salary of $165,480 per year in North Carolina is well above the national benchmark.
What is the salary range for Marketing Managers in North Carolina?
- The salary range for Marketing Managers in North Carolina is quite broad, typically falling between $96,760 and $274,100 per year. The median salary of $165,480 per year provides a central point within this earning spectrum.
How many Marketing Managers are employed in North Carolina?
- There are approximately 10,790 Marketing Managers employed across North Carolina. This substantial number reflects the demand for these roles within the state's economy.