Marketing Manager Salary in the United States
Based on 390K+ data points from BLS and H-1B filings
Median Annual Salary
$146,438
$70.40/hr
▲ 4.8% vs 2024Salary Range
$87K – $245K
10th – 90th percentile
Total Employed
390K
workers nationwide
The median Marketing Manager salary in the United States is $146,438 annually, or $70 per hour. This figure represents the midpoint of earnings for this crucial role, with a typical range spanning from $87,314 to $244,926 per year.
Several factors can influence a Marketing Manager's earning potential. These include years of experience, the specific industry and company size, the geographic location within the U.S., and the level of education and specialized certifications held. Performance and demonstrated impact on revenue can also play a significant role in compensation.
Salary Distribution — Marketing Manager
| Percentile | Annual Salary |
|---|---|
| 10th percentile | $87,314 |
| 25th percentile | $112,061 |
| Median (50th percentile) | $146,438 |
| 75th percentile | $193,329 |
| 90th percentile | $244,926 |
Marketing Manager Salary by State
Top 10 Highest-Paying States for Marketing Manager
| # | State | Median Salary | vs National | Employed |
|---|---|---|---|---|
| 1 | Massachusetts | $212,020 | +44.8% | 14K |
| 2 | California | $193,620 | +32.2% | 55K |
| 3 | Virginia | $187,820 | +28.3% | 7K |
| 4 | Colorado | $182,730 | +24.8% | 6K |
| 5 | New York | $181,200 | +23.7% | 54K |
| 6 | New Jersey | $180,040 | +22.9% | 14K |
| 7 | District of Columbia | $177,170 | +21.0% | 3K |
| 8 | Minnesota | $173,300 | +18.3% | 9K |
| 9 | Washington | $172,270 | +17.6% | 9K |
| 10 | Connecticut | $169,240 | +15.6% | 6K |
Marketing Manager Salary by Industry
How much Marketing Managers earn across industries nationwide — Mining, Quarrying, and Oil and Gas Extraction pays the most ($214,830 median). Ranked by median annual salary (2025 BLS OEWS data).
| # | Industry | Median Salary | vs National | Employed |
|---|---|---|---|---|
| 1 | Mining, Quarrying, and Oil and Gas Extraction | $214,830 | +46.7% | 540 |
| 2 | Information | $192,600 | +31.5% | 43K |
| 3 | Management of Companies and Enterprises | $172,580 | +17.9% | 52K |
| 4 | Finance and Insurance | $172,350 | +17.7% | 39K |
| 5 | Manufacturing | $171,490 | +17.1% | 31K |
| 6 | Professional, Scientific, and Technical Services | $170,050 | +16.1% | 97K |
| 7 | Wholesale Trade | $165,630 | +13.1% | 41K |
| 8 | Utilities | $161,990 | +10.6% | 1K |
| 9 | Transportation and Warehousing | $160,330 | +9.5% | 5K |
| 10 | Administrative and Support Services | $149,990 | +2.4% | 18K |
| 11 | Real Estate and Rental and Leasing | $133,610 | -8.8% | 6K |
| 12 | Retail Trade | $132,880 | -9.3% | 10K |
| 13 | Health Care and Social Assistance | $127,920 | -12.6% | 13K |
| 14 | Construction | $127,900 | -12.7% | 5K |
| 15 | Other Services (except Public Administration) | $127,410 | -13.0% | 8K |
| 16 | Government (excl. schools, hospitals & USPS) | $124,140 | -15.2% | 2K |
| 17 | Agriculture, Forestry, Fishing and Hunting | $122,390 | -16.4% | 70 |
| 18 | Educational Services | $119,790 | -18.2% | 11K |
| 19 | Arts, Entertainment, and Recreation | $109,990 | -24.9% | 7K |
| 20 | Accommodation and Food Services | $100,740 | -31.2% | 4K |
Source: U.S. Bureau of Labor Statistics, OEWS National Industry-Specific estimates, May 2025. National figures.
Top H-1B Employers for Marketing Manager
Companies that filed the most H-1B applications for Marketing Manager roles, with their median base salary.
Historical Salary Trend — Marketing Manager
| Year | Median Salary (United States) |
|---|---|
| 2022 | $128,363 |
| 2023 | $135,718 |
| 2024 | $139,714 |
| 2025 | $146,438 |
| 2026 (projected) | $153,486 |
The latest year is a projection based on recent wage trends — BLS has not yet released that year’s data.
Marketing Manager Salary by Experience Level
| Experience Level | Years | Median Annual Salary |
|---|---|---|
| Junior | 0-2 yrs | $112,061 |
| Mid-level | 3-5 yrs | $146,438 |
| Senior | 6-9 yrs | $193,329 |
| Staff / Lead | 10+ yrs | $244,926 |
Frequently Asked Questions
What is the average Marketing Manager salary in the US?
- The median Marketing Manager salary in the United States is $146,438 per year. The salary range for this position typically falls between $87,314 and $244,926 annually.
Which states pay Marketing Managers the most?
- The top-paying state for Marketing Managers is Massachusetts, with an average salary of $212,020. This indicates a significant demand and higher compensation in certain high-cost or technologically advanced regions.
How many Marketing Managers are employed in the US?
- There are approximately 389,820 Marketing Managers employed across the United States. This substantial number reflects the widespread need for skilled marketing leadership in businesses of all sizes.
Is the salary for a Marketing Manager likely to be higher or lower than the median?
- Whether a Marketing Manager's salary is higher or lower than the median of $146,438 depends on various factors. For instance, roles in states like Massachusetts may see earnings above $212,020, while those in other locations or with less experience might earn closer to the lower end of the $87,314 to $244,926 range.