SalaryData

Marketing Manager Salary in Alabama

Based on 2K+ workers in Alabama

Data year: 2025 · Last updated: June 2026

Median Annual Salary (AL)

$120,160

$57.769/hr

vs National Average

$146,438

-17.9% vs national median

Salary Range (10th–90th)

$71K $225K

2K employed in Alabama

The median Marketing Manager salary in Alabama is $112,960 per year, reflecting the compensation for approximately 1,660 employed professionals in the state. This figure sits 19% below the national average, indicating that marketing managers in Alabama earn notably less than their counterparts across the United States. However, this salary remains competitive within the state's job market and reflects regional economic factors.

Several factors influence Marketing Manager salary in Alabama, including years of experience, company size, and industry sector. Professionals working in larger corporations or specialized industries typically command higher compensation than those in smaller organizations. Geographic location within Alabama, educational background, and specific skill sets in digital marketing or data analytics also play significant roles in determining individual earning potential and career advancement opportunities.

Salary Distribution — Marketing Manager in Alabama

Marketing Manager (AL) salary percentiles
PercentileAnnual Salary
10th percentile$70,790
25th percentile$89,950
Median (50th percentile)$120,160
75th percentile$164,800
90th percentile$225,300

Historical Salary Trend — Marketing Manager in Alabama vs National

Historical Marketing Manager (Alabama vs National) salary trend
YearMedian Salary (United States)
2022$114,910
2023$113,460
2024$112,960
2025$120,160
Historical salary trend for Marketing Manager in Alabama
YearAlabama MedianNational Median
2022$114,910$128,363
2023$113,460$135,718
2024$112,960$139,714
2025$120,160$146,438

Marketing Manager Salary by Experience Level in Alabama

Marketing Manager Salary in Other States

Frequently Asked Questions

How much do marketing managers make in Alabama?

The median salary for marketing managers in Alabama is $112,960 per year, or $54 per hour. This is 19.1% below the national average for this position.

What is the salary range for marketing managers in Alabama?

Marketing manager salaries in Alabama range from a low of $65,360 to a high of $219,000 per year, depending on experience, company size, and other factors.

Is marketing manager a well-paid job in Alabama?

While marketing managers earn a median of $112,960 in Alabama, which is a solid middle-class income, the state pays 19.1% less than the national average for this role.

How many marketing managers work in Alabama?

There are approximately 1,660 marketing managers currently employed in Alabama.

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