Marketing Manager Salary in Kentucky
Based on 2K+ workers in Kentucky
Median Annual Salary (KY)
$128,930
$61.99/hr
vs National Average
$146,438
-12.0% vs national median
Salary Range (10th–90th)
$77K – $205K
2K employed in Kentucky
Marketing Manager salary in Kentucky averages $128,930 per year, with approximately 1,930 professionals currently employed in this field across the state. This figure sits 12% below the national average, reflecting regional variations in compensation. The salary range spans from $77,340 to $204,550, indicating substantial differences based on individual circumstances and career progression within Kentucky's marketing sector.
Several factors influence Marketing Manager salary in Kentucky, including years of experience, company size, industry sector, and geographic location within the state. Larger corporations and specialized industries typically offer higher compensation packages than smaller firms. Educational background, professional certifications, and demonstrated track record of campaign success also play significant roles in determining individual earning potential in this competitive field.
Salary Distribution — Marketing Manager in Kentucky
| Percentile | Annual Salary |
|---|---|
| 10th percentile | $77,340 |
| 25th percentile | $93,780 |
| Median (50th percentile) | $128,930 |
| 75th percentile | $170,720 |
| 90th percentile | $204,550 |
Top-Paying Industries for Marketing Manager (U.S.)
Which industries pay Marketing Managers the most — nationwide figures (industry-level data is not available by state). Marketing Managers in Kentucky tend to follow these industry patterns.
| Industry (U.S.) | Median Salary | Employed (U.S.) |
|---|---|---|
| Mining, Quarrying, and Oil and Gas Extraction | $214,830 | 540 |
| Information | $192,600 | 43K |
| Management of Companies and Enterprises | $172,580 | 52K |
| Finance and Insurance | $172,350 | 39K |
| Manufacturing | $171,490 | 31K |
Source: U.S. BLS OEWS National Industry-Specific estimates, May 2025. National figures (not state-specific).
Historical Salary Trend — Marketing Manager in Kentucky vs National
| Year | Median Salary (Kentucky) |
|---|---|
| 2022 | $117,980 |
| 2023 | $115,390 |
| 2024 | $123,480 |
| 2025 | $128,930 |
| 2026 (projected) | $134,621 |
The latest year is a projection based on recent wage trends — BLS has not yet released that year’s data.
| Year | Kentucky Median | National Median |
|---|---|---|
| 2022 | $117,980 | $128,363 |
| 2023 | $115,390 | $135,718 |
| 2024 | $123,480 | $139,714 |
| 2025 | $128,930 | $146,438 |
| 2026 (projected) | $134,621 | $152,901 |
Marketing Manager Salary by Experience Level in Kentucky
| Experience Level | Years | Median Annual Salary |
|---|---|---|
| Junior | 0-2 yrs | $93,780 |
| Mid-level | 3-5 yrs | $128,930 |
| Senior | 6-9 yrs | $170,720 |
| Staff / Lead | 10+ yrs | $204,550 |
Marketing Manager Salary in Other States
Related Marketing Manager Salaries in Kentucky
How other high-demand occupations in Kentucky compare to Marketing Manager ($128,930 median).
| Occupation | Median Salary | vs Marketing Manager | Hourly |
|---|---|---|---|
| Chief Executive Officer in KY | $179,530 | +39.2% | $86.31/hr |
| Sales Manager in KY | $128,650 | -0.2% | $61.85/hr |
| Purchasing Manager in KY | $124,350 | -3.6% | $59.78/hr |
| Human Resources Manager in KY | $121,460 | -5.8% | $58.39/hr |
| Training and Development Manager in KY | $112,750 | -12.5% | $54.21/hr |
| Public Relations Manager in KY | $112,320 | -12.9% | $54.00/hr |
| Industrial Production Manager in KY | $112,250 | -12.9% | $53.97/hr |
| Construction Manager in KY | $97,020 | -24.7% | $46.64/hr |
| Management Analyst in KY | $95,630 | -25.8% | $45.98/hr |
| Project Management Specialist in KY | $81,700 | -36.6% | $39.28/hr |
| General and Operations Manager in KY | $79,370 | -38.4% | $38.16/hr |
| Human Resources Specialist in KY | $69,010 | -46.5% | $33.18/hr |
Frequently Asked Questions
How much do marketing managers make in Kentucky?
- The median salary for marketing managers in Kentucky is $128,930 per year, or approximately $62 per hour. This is about 12% below the national average for this position.
What is the salary range for marketing managers in Kentucky?
- Marketing manager salaries in Kentucky range from $77,340 at the lower end to $204,550 at the upper end, representing significant variation based on experience and employer.
How many marketing managers are employed in Kentucky?
- There are approximately 1,930 marketing managers currently employed in Kentucky, indicating a substantial job market for this role in the state.
Is the marketing manager salary in Kentucky below the national average?
- Yes, Kentucky's median marketing manager salary of $128,930 is 12% lower than the national average for the same position, though it remains a competitive compensation level.