Marketing Manager Salary in Iowa
Based on 2K+ workers in Iowa
Median Annual Salary (IA)
$131,120
$63.04/hr
vs National Average
$146,438
-10.5% vs national median
Salary Range (10th–90th)
$80K – $203K
2K employed in Iowa
The median Marketing Manager salary in Iowa is $131,120 per year, with approximately 2,210 professionals currently employed in the state. This figure sits about 10% below the national average, reflecting regional economic differences. Salaries in this field typically range from $80,160 at the entry level to $203,180 for experienced managers in senior positions.
Several factors influence Marketing Manager salary in Iowa, including years of experience, company size, industry sector, and specific job responsibilities. Professionals working in larger metropolitan areas or for established corporations tend to earn more than those in smaller markets. Educational background, certifications, and demonstrated track record with successful campaigns also play important roles in determining compensation levels.
Salary Distribution — Marketing Manager in Iowa
| Percentile | Annual Salary |
|---|---|
| 10th percentile | $80,160 |
| 25th percentile | $103,550 |
| Median (50th percentile) | $131,120 |
| 75th percentile | $166,830 |
| 90th percentile | $203,180 |
Top-Paying Industries for Marketing Manager (U.S.)
Which industries pay Marketing Managers the most — nationwide figures (industry-level data is not available by state). Marketing Managers in Iowa tend to follow these industry patterns.
| Industry (U.S.) | Median Salary | Employed (U.S.) |
|---|---|---|
| Mining, Quarrying, and Oil and Gas Extraction | $214,830 | 540 |
| Information | $192,600 | 43K |
| Management of Companies and Enterprises | $172,580 | 52K |
| Finance and Insurance | $172,350 | 39K |
| Manufacturing | $171,490 | 31K |
Source: U.S. BLS OEWS National Industry-Specific estimates, May 2025. National figures (not state-specific).
Historical Salary Trend — Marketing Manager in Iowa vs National
| Year | Median Salary (Iowa) |
|---|---|
| 2022 | $127,030 |
| 2023 | $132,870 |
| 2024 | $128,150 |
| 2025 | $131,120 |
| 2026 (projected) | $134,159 |
The latest year is a projection based on recent wage trends — BLS has not yet released that year’s data.
| Year | Iowa Median | National Median |
|---|---|---|
| 2022 | $127,030 | $128,363 |
| 2023 | $132,870 | $135,718 |
| 2024 | $128,150 | $139,714 |
| 2025 | $131,120 | $146,438 |
| 2026 (projected) | $134,159 | $149,832 |
Marketing Manager Salary by Experience Level in Iowa
| Experience Level | Years | Median Annual Salary |
|---|---|---|
| Junior | 0-2 yrs | $103,550 |
| Mid-level | 3-5 yrs | $131,120 |
| Senior | 6-9 yrs | $166,830 |
| Staff / Lead | 10+ yrs | $203,180 |
Marketing Manager Salary in Other States
Related Marketing Manager Salaries in Iowa
How other high-demand occupations in Iowa compare to Marketing Manager ($131,120 median).
| Occupation | Median Salary | vs Marketing Manager | Hourly |
|---|---|---|---|
| Chief Executive Officer in IA | $211,190 | +61.1% | $101.53/hr |
| Sales Manager in IA | $134,010 | +2.2% | $64.43/hr |
| Human Resources Manager in IA | $126,370 | -3.6% | $60.75/hr |
| Purchasing Manager in IA | $121,580 | -7.3% | $58.45/hr |
| Public Relations Manager in IA | $120,730 | -7.9% | $58.04/hr |
| Administrative Services Manager in IA | $116,920 | -10.8% | $56.21/hr |
| Training and Development Manager in IA | $108,330 | -17.4% | $52.08/hr |
| Industrial Production Manager in IA | $106,510 | -18.8% | $51.21/hr |
| Construction Manager in IA | $99,280 | -24.3% | $47.73/hr |
| Project Management Specialist in IA | $96,540 | -26.4% | $46.41/hr |
| General and Operations Manager in IA | $87,690 | -33.1% | $42.16/hr |
| Management Analyst in IA | $85,530 | -34.8% | $41.12/hr |
Frequently Asked Questions
How much does a Marketing Manager make in Iowa?
- The median salary for a Marketing Manager in Iowa is $131,120 per year, or approximately $63 per hour. This is about 10.5% lower than the national average for this position.
What is the salary range for Marketing Managers in Iowa?
- Marketing Manager salaries in Iowa range from $80,160 at the lower end to $203,180 at the higher end, depending on experience, skills, and employer.
How many Marketing Manager jobs are available in Iowa?
- There are currently 2,210 Marketing Managers employed in Iowa, indicating a stable job market for this position in the state.
Is the Marketing Manager salary in Iowa competitive compared to national standards?
- Iowa's median Marketing Manager salary of $131,120 is 10.5% below the national average, making it less competitive than many other states for this role.