Market Research Analyst Salary in the United States
Based on 900K+ data points from BLS and H-1B filings
Median Annual Salary
$72,887
$35.04/hr
▲ 3.9% vs 2024Salary Range
$42K – $131K
10th – 90th percentile
Total Employed
900K
workers nationwide
The median Market Research Analyst salary in the United States is $72,887 per year, which translates to approximately $35 per hour. This role is crucial for businesses seeking to understand consumer behavior and market trends, with a typical salary range falling between $42,059 and $131,348 annually.
Several factors influence the Market Research Analyst salary in the United States. Location plays a significant role, with states like Massachusetts offering higher compensation at around $101,810 per year. Experience level, the size and type of company, and specific industry demands also contribute to variations in pay for this vital position.
Salary Distribution — Market Research Analyst
| Percentile | Annual Salary |
|---|---|
| 10th percentile | $42,059 |
| 25th percentile | $54,560 |
| Median (50th percentile) | $72,887 |
| 75th percentile | $98,491 |
| 90th percentile | $131,348 |
Market Research Analyst Salary by State
Top 10 Highest-Paying States for Market Research Analyst
| # | State | Median Salary | vs National | Employed |
|---|---|---|---|---|
| 1 | Massachusetts | $101,810 | +39.7% | 40K |
| 2 | Delaware | $101,270 | +38.9% | 4K |
| 3 | New York | $98,580 | +35.3% | 81K |
| 4 | District of Columbia | $98,090 | +34.6% | 6K |
| 5 | Washington | $95,120 | +30.5% | 24K |
| 6 | California | $94,700 | +29.9% | 119K |
| 7 | Colorado | $93,050 | +27.7% | 28K |
| 8 | New Jersey | $88,190 | +21.0% | 23K |
| 9 | Minnesota | $87,510 | +20.1% | 21K |
| 10 | Rhode Island | $86,240 | +18.3% | 3K |
Market Research Analyst Salary by Industry
How much Market Research Analysts earn across industries nationwide — Mining, Quarrying, and Oil and Gas Extraction pays the most ($103,670 median). Ranked by median annual salary (2025 BLS OEWS data).
| # | Industry | Median Salary | vs National | Employed |
|---|---|---|---|---|
| 1 | Mining, Quarrying, and Oil and Gas Extraction | $103,670 | +42.2% | 470 |
| 2 | Information | $102,670 | +40.9% | 83K |
| 3 | Agriculture, Forestry, Fishing and Hunting | $100,890 | +38.4% | 210 |
| 4 | Management of Companies and Enterprises | $99,850 | +37.0% | 74K |
| 5 | Transportation and Warehousing | $98,480 | +35.1% | 11K |
| 6 | Utilities | $98,370 | +35.0% | 3K |
| 7 | Finance and Insurance | $94,330 | +29.4% | 86K |
| 8 | Manufacturing | $83,390 | +14.4% | 53K |
| 9 | Professional, Scientific, and Technical Services | $79,970 | +9.7% | 249K |
| 10 | Wholesale Trade | $78,780 | +8.1% | 67K |
| 11 | Government (excl. schools, hospitals & USPS) | $73,920 | +1.4% | 8K |
| 12 | Administrative and Support Services | $72,120 | -1.1% | 46K |
| 13 | Educational Services | $67,700 | -7.1% | 27K |
| 14 | Health Care and Social Assistance | $65,960 | -9.5% | 46K |
| 15 | Other Services (except Public Administration) | $64,790 | -11.1% | 26K |
| 16 | Real Estate and Rental and Leasing | $64,050 | -12.1% | 22K |
| 17 | Construction | $62,960 | -13.6% | 19K |
| 18 | Arts, Entertainment, and Recreation | $59,730 | -18.1% | 20K |
| 19 | Accommodation and Food Services | $53,380 | -26.8% | 12K |
| 20 | Retail Trade | $50,000 | -31.4% | 46K |
Source: U.S. Bureau of Labor Statistics, OEWS National Industry-Specific estimates, May 2025. National figures.
Top H-1B Employers for Market Research Analyst
Companies that filed the most H-1B applications for Market Research Analyst roles, with their median base salary.
Historical Salary Trend — Market Research Analyst
| Year | Median Salary (United States) |
|---|---|
| 2022 | $64,487 |
| 2023 | $67,288 |
| 2024 | $70,143 |
| 2025 | $72,887 |
| 2026 (projected) | $75,738 |
The latest year is a projection based on recent wage trends — BLS has not yet released that year’s data.
Market Research Analyst Salary by Experience Level
| Experience Level | Years | Median Annual Salary |
|---|---|---|
| Junior | 0-2 yrs | $54,560 |
| Mid-level | 3-5 yrs | $72,887 |
| Senior | 6-9 yrs | $98,491 |
| Staff / Lead | 10+ yrs | $131,348 |
Frequently Asked Questions
What is the average salary for a Market Research Analyst in the US?
- The median Market Research Analyst salary in the United States is $72,887 annually. This means half of Market Research Analysts earn more than this amount, and half earn less.
What is the salary range for Market Research Analysts?
- The salary range for Market Research Analysts in the US typically falls between $42,059 and $131,348 per year. This wide range reflects differences in experience, location, and other factors.
Which state pays Market Research Analysts the most?
- Massachusetts is the top-paying state for Market Research Analysts, with an average salary of $101,810 per year. This is significantly higher than the national median.
How many people are employed as Market Research Analysts in the US?
- There are approximately 899,580 Market Research Analysts employed across the United States. This indicates a substantial job market for professionals in this field.