Public Relations Specialist Salary in Alabama
Based on 2K+ workers in Alabama
Median Annual Salary (AL)
$61,710
$29.67/hr
vs National Average
$69,459
-11.2% vs national median
Salary Range (10th–90th)
$39K – $112K
2K employed in Alabama
The median Public Relations Specialist salary in Alabama is $61,160 per year, which is approximately 8% below the national average. Currently, around 2,240 public relations professionals work throughout the state, contributing to various industries and organizations seeking to build and maintain their public image and stakeholder relationships.
Several factors influence Public Relations Specialist salary in Alabama, including years of experience, educational background, industry sector, and company size. Professionals working for larger corporations or specialized firms typically earn more than those in smaller markets. Geographic location within the state and additional certifications in communications or business can also impact earning potential and career advancement opportunities.
Salary Distribution — Public Relations Specialist in Alabama
| Percentile | Annual Salary |
|---|---|
| 10th percentile | $39,320 |
| 25th percentile | $48,130 |
| Median (50th percentile) | $61,710 |
| 75th percentile | $82,360 |
| 90th percentile | $111,970 |
Top-Paying Industries for Public Relations Specialist (U.S.)
Which industries pay Public Relations Specialists the most — nationwide figures (industry-level data is not available by state). Public Relations Specialists in Alabama tend to follow these industry patterns.
| Industry (U.S.) | Median Salary | Employed (U.S.) |
|---|---|---|
| Utilities | $99,670 | 2K |
| Finance and Insurance | $94,140 | 14K |
| Management of Companies and Enterprises | $92,740 | 13K |
| Information | $84,820 | 13K |
| Transportation and Warehousing | $83,210 | 1K |
Source: U.S. BLS OEWS National Industry-Specific estimates, May 2025. National figures (not state-specific).
Historical Salary Trend — Public Relations Specialist in Alabama vs National
| Year | Median Salary (Alabama) |
|---|---|
| 2022 | $55,750 |
| 2023 | $57,470 |
| 2024 | $61,160 |
| 2025 | $61,710 |
| 2026 (projected) | $62,265 |
The latest year is a projection based on recent wage trends — BLS has not yet released that year’s data.
| Year | Alabama Median | National Median |
|---|---|---|
| 2022 | $55,750 | $63,165 |
| 2023 | $57,470 | $64,213 |
| 2024 | $61,160 | $66,413 |
| 2025 | $61,710 | $69,459 |
| 2026 (projected) | $62,265 | $70,084 |
Public Relations Specialist Salary by Experience Level in Alabama
| Experience Level | Years | Median Annual Salary |
|---|---|---|
| Junior | 0-2 yrs | $48,130 |
| Mid-level | 3-5 yrs | $61,710 |
| Senior | 6-9 yrs | $82,360 |
| Staff / Lead | 10+ yrs | $111,970 |
Public Relations Specialist Salary in Other States
Related Public Relations Specialist Salaries in Alabama
How other high-demand occupations in Alabama compare to Public Relations Specialist ($61,710 median).
| Occupation | Median Salary | vs Public Relations Specialist | Hourly |
|---|---|---|---|
| Logistician in AL | $98,450 | +59.5% | $47.33/hr |
| Real Estate Broker in AL | $82,630 | +33.9% | $39.73/hr |
| Purchasing Agent in AL | $74,030 | +20.0% | $35.59/hr |
| Writer and Author in AL | $66,950 | +8.5% | $32.19/hr |
| Training and Development Specialist in AL | $64,490 | +4.5% | $31.00/hr |
| Editor in AL | $63,330 | +2.6% | $30.45/hr |
| Real Estate Sales Agent in AL | $60,890 | -1.3% | $29.27/hr |
| Market Research Analyst in AL | $59,530 | -3.5% | $28.62/hr |
| Middle School Teacher in AL | $61,770 | +0.1% | $29.70/hr |
| Computer Network Support Specialist in AL | $61,890 | +0.3% | $29.75/hr |
| Secondary School Teacher in AL | $61,990 | +0.5% | $29.80/hr |
| Elementary School Teacher in AL | $61,380 | -0.5% | $29.51/hr |
Frequently Asked Questions
How much do public relations specialists make in Alabama?
- Public relations specialists in Alabama earn a median salary of $61,160 per year, or approximately $29 per hour. This is about 7.9% lower than the national average for this position.
What is the salary range for PR specialists in Alabama?
- The salary range for public relations specialists in Alabama spans from $35,850 at the lower end to $112,870 at the upper end, reflecting significant variation based on experience and employer.
How many public relations specialists work in Alabama?
- There are approximately 2,240 public relations specialists currently employed in Alabama, indicating a moderate job market for this profession in the state.
Is the PR specialist salary in Alabama below the national average?
- Yes, Alabama's median PR specialist salary of $61,160 is 7.9% below the national average, making it a lower-paying state for this career compared to the country overall.